In what ways does your media prouduct use, develop or challenge forms and conventions of real media products?



These screenshots are from The Ring (left) and Alice (right) I have paired up images from both our trailer and The Ring trailer to make comparisons.

This first set of images I captured when a static effect was used representing an old TV to make theframe look distorted and aged. You cannot recognise a shot type in the image from the ring traileras its a wide shot of the TV effect. Where as in our trailer there is a faint vision of the backgroundshowing a long shot of the area this particular part of the trailer was set.



These images are similar because they are part of the trailer which give the impression

everything is OK. Starting the trailer with what Todorov suggested to be an equilibrium.

The left image shows an over the shoulder shot of a couple talking to show his natural expression following what she said. The same is with in our image, but a long shot is used to show all characters inthe frame. In both images there is dim lighting which gives an uneasy impression on the scene. Suggesting things could start to go wrong.



These are both shots showing a spirit or strange presence. From 'The Ring' screenshot, we see thering appear on the television screen to represent the unwanted appearing. To the right, from our trailer we used a light flashing through a window to signify the presence of the young girl aroundand make the audience feel uneasy towards the presence.

The Ring shows a medium close up including the television and the light from it reflecting on the face of the character. The shot is taken from a particular angle showing both her face and the television screen. Our shot was a medium shot of the window to make sure part of the house was included. To also show where the light subject is coming from and to identify the windows location.



The fourth screenshot I made was featuring another old TV effect. This time each trailer includeda shot as a distorted picture with the presence of each girl behind them. We used a clip of our little girlholding a lighter and desaturated the footage adding the effect to distort the image. Both images are taken as a medium close up showing the expression on the characters faces even though its shaken.



Both of these shots compare because I have captured the female screaming in each trailer.

A close up and medium close up is used to express the feelings and detailed expression

on the characters faces. We chose to film this to add drama to the sequence and make the audiencefeel uneasy about the presence as well as the characters to gain their in interest.





Like dreamworks whenever they produce films their logo is uncluded in the film and it's trailer. We decided to call ours 'Channel Fix' we also featured this in the trailer to make it more realisticlike an every day production. We used a typewriter effect and font to relate to the rest of our text usedin the trailer. This keeps it simple and easy for the audience to read.



I chose to relate these images because they show the innocence of the children involved. In The Ring the boy is pictured drawing quietly to himself. Showing ignorance to the place around him. In our trailer we filmed the girl skipping across a field. This also shows the way they are in their own little world ignoring the space around them.  In 'The Ring' they have used a medium close up of the young boy, showing the concentration on his face. Where as we used a long shot of the girl showing her skipping away from the camera creating a thought that shes escaping from her interupted life to return like nothings wrong.



These images show the titles used in both trailers. In comparision white on black is used on both which makes the text stand out to the audience. The Ring title also uses an outer glow on the ring itself to relate to the film and its purpose. Both logo's show movement when coming on or are on the screen. The Rings outer glow moves to refer to the trailers narrative and keep the audience engaged. Where as with our title we used a zoom in zoom out process to make the title larger when on the screen, and zoo out at appropriate timing.



Finally,  both trailers include a website address somewhere through the trailer. This was used to make our trailer realistic because it can help with the ad campaign for the movie. Again, both feature the white on black text to carry on the theme throughout. We used a website to stick to the conventions of a trailer and make it realistic. As well as helping for advertising and promotion people could visit the website for more information on the movie or even buy merchandise maybe. Having a website can be a judgement to audience interest too as the creator can check the amount of hits the website has had.





The idea of a teaser trailer is produced when creating the main film itself. It is used as part of an advertising campaign for the main product. A teaser trailer gives he audience an opportunity to view areas of the film to wet their appetite without giving away the whole narrative. This is important as it depends on the success when releasing the film. If the audience are engaged to the trailer they gain interest and decided to view the film when its released. YouTube becomes an advantage to these producers because trailers get uploaded to these websites and it tracks the amount of views. If the audience has out of choice gone to view the trailer without waiting for it in advertising of television,for example,the film is proved to have a chance in suceeding.

These are known to create tension for the audience and cause them to gain excitement for when the film is released which is a great way of marketing.

When creating a teaser trailers there is need to follow the conventions for the specific genre. This includes in horror films that the narrative will include an uneasy feel, something to disturb the audience and cause tension which gains their attention. In terms of mise-en-scene specific settings are used repeatedly in creation of horror films, personally from our questionaires we found out that settings like graveyards, basements, big fields, dark empty spaces are used for location. This links to the camerawork used, there is so little light in the scene, and shakey or stiff movements are used to cause tension. Sound effects are really important stereotypically the same sounds are used for example, screaming or the sound of weapons, torture. Which can help send shivers down the audiences spine. In terms of dialogue its very rare for a horror trailer to have voiceover. The trailer should be so powerful its not needed, it can ruin it in some way. The natural sounds or added effects for example are important to illustrate the trailer. Quick shots are formed when editing to add suspence a relate to the conventions of a horror trailer.

When creating a teaser trailer its important the creator is aware of their target audience and what they look for. Following what they choose and prefer give more chance of their views and interest in the new production. Also following general conventions means sticking to the horror genre and specifying the category for the film. Which allows the audience to recognise and view the genre of their favour.